How Baby Boomers Earn More In Retirement

Are you ready to change your view of retirement? We all grew up with the expectation that after you retire, life becomes quiet and we get out of the rat race for good. But what if you want more from your life than that? What if you want to stay relevant, young, active, and excited about new possibilities?

Retirement doesn’t have to be the same for us as it was for our parents. We’re redefining and creating our own lives by striking out on our own and joining a whole new community – entrepreneurs! Continue reading

Figuring Out The Best Home Based Business For You

Before jumping into a new business venture – especially one started at home – it’s important to think through if the structure of the business itself is right for you, your life, and your space. Taking into consideration what your schedule will look like day to day and what supplies or machinery you will need are a few of the first steps to figuring out if the home business you want is perfectly suited for you. Continue reading

How To Market Your Business For Free?

You don’t need to spend money on advertising. You don’t need focus groups or expensive brand awareness campaigns. All you need to do is put few sentences together in plain English and be able to create a web page.

If you can’t do it yourself, ask your friend to do it for you or pay a little money for a proper web designer to create your page. Then just write stuff and make web pages. You know that information is King. People are searching for information all the time and this phase is important because it is part of the buying cycle. Continue reading

What Are The Four Stages Of Growing Your Business?

When you start a business you generally do everything yourself. You answer phone calls, buy stationery, do filing and carry out a lot of other tasks that takes your time and attention from the most important thing – getting new clients. There is nothing wrong with that. You do not want to remortgage your house and hire staff at this stage.

But most people get stuck in this stage. They don’t realize that to grow the business and after turning a nice profit year after year they have to hire staff and get help and then duplicate themselves. So stage one is Continue reading

Building Your Elevator Speech

The elevator presentation – or elevator speech – is a great resource to have in your back pocket. You never know when you will come across someone who needs to hear about what you and your business do and could do for them. The other benefit is that the more you boil down an explanation of how you specialize, the better you will understand it yourself. There’s nothing like putting a sharp focus on explaining something to make you see it differently and understand the entire scope of your work from a different perspective.  Continue reading